SENIOR STRATEGIST, TESCO ACCOUNT

Location: London

Contract Type: Fixed term Contract (maternity cover) will consider part time 4/3 days per week

Hybrid working – minimum 2 days in office

Potential Start Date: April 2025

 

 

OVERVIEW:

 

Cedar is looking for a brilliant Senior Strategist to join our Insight and Strategy team.

As our Senior Strategist, you will be responsible for leading the content strategy for Tesco food and homes content across the brand’s owned channels, including Tesco magazine, Tesco Real Food website and social.

 

You’ll also work closely with Tesco’s senior leadership to spark new thinking on client briefs and organic business growth, as well as playing a part in evolving Cedar’s wider content planning capabilities.

 

As well as working across our award-winning Tesco account, the successful candidate will also support Cedar’s Insight and Strategy hub, working with the business’ senior leadership on new business pitches and agency growth projects.

 

 

PRINCIPAL RESPONSIBILITIES:

 

§  Alongside the Group Strategy Director, lead annual content strategy across Tesco owned channels

 

§  Lead strategy and channel planning on quarterly and monthly planning cycles, working closely with the Senior Insights Manager, creative and account management teams 

 

§  Lead strategy for campaign briefs across Tesco food and homes

 

§  Build senior client relationships, acting as the go-to contact for day-to-day account strategy

 

§  Own the relationship between strategy and the creative team, translating the client brief into compelling creative briefs, and ensuring strategy is having a strong impact on creative output

 

§  Lead in optimisation of content measurement and performance alongside the insight team

 

§  Share strategic and creative thought leadership with the agency, clients, and wider industry via presentations, workshops, skills sharing, and agency PR

 

 

 

 

 

 

SKILL REQUIREMENTS:

 

§  Fluent in both quantitative and qualitative research techniques, using them to tease out original and actionable insights

 

§  Highly effective communicator, with the ability to produce and lead presentations to senior-level clients, selling in recommendations with confidence

 

A strong grasp of content marketing and its potential to play a revolutionary role in brand communications
 

Ability to work in a fast-paced creative environment, managing a range of concurrent projects

Solid strategic and problem-solving capabilities. You will have the ability to fuse creative and analytical thinking, simplifying the complex to give clarity of thought

A real team player working collaboratively with your direct team, as well as client teams. 

 

If you are interested in applying please contact hannah.emery@cedarcom.co.uk